We are seeking a dedicated Influencer Engagement Manager to spearhead our engagement with Christian influencers in alignment with our game development initiatives. The primary focus will be to foster genuine, organic connections with influencers using a well-structured approach, ultimately nurturing a community where both the influencer and our brand thrive. You can see a demo of the app here:
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Responsibilities:
Research & Familiarization: Review influencers' recent posts to grasp their content, style, and audience. Document key observations for future reference.
Authentic Interactions: Engage with influencers' content in meaningful ways, such as leaving specific comments and sharing their content with appropriate credit.
Holistic Engagement: Maintain a consistent interaction frequency across all platforms where the influencer is active.
Engage with Replies: Respond promptly to any interactions to deepen connections.
Tracking & Documentation: Utilize tools to record interactions, feedback, and any potential signals of openness to outreach. Adjust strategies based on responses.
Personalized Outreach: Craft tailored messages for influencers, referencing prior interactions, and extending offers like free gameplay.
Feedback & Collaboration: Following their experience with our game, solicit constructive feedback and explore collaboration opportunities.
Affiliation & Recognition: Introduce and manage the affiliate program for influencers, updating them regularly on performance metrics.
Continuous Updates & Involvement: Regularly update influencers about game enhancements or other pertinent news, fostering a deep collaborative bond.
Gratitude & Continuity: Express appreciation post-gameplay and maintain steady engagement.
Qualifications:
Minimum of 3 years of experience in influencer marketing or similar roles.
Familiarity with Christian influencers is a plus.
Proficiency in using influencer management tools and platforms.
Strong written and verbal communication skills.
Ability to think strategically and execute methodically.
Detail-oriented and highly organized.
Compensation:
Competitive hourly rate (exact figure TBD based on experience and qualifications).
Performance-based incentives linked to successful influencer partnerships and game promotions.
Application Instructions:
Interested candidates are invited to submit a resume, cover letter detailing relevant experience, and any other supporting materials
I am available for a phone call or video chat to discuss your project in more detail. I am confident that we can work together to create a successful project outcome.
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